How to Make a Video Without a Lot of Time and Money

Creating a video is a great way to tell your story, promote a product or service, or just look beautiful. However, you might not have a lot of time or money to create one. In that case, creating a video that speaks to your audience and hooks them isn’t actually that difficult. All you need is some creativity, some good content and the right tools. The following are some simple tips on how to make a video without a lot of time and money:

Shoot With Your Phone

The new iPhone XS and XR have supports for Steadicam, which could make shooting videos with them more feasible. If you don’t have a Steadicam or don’t want to invest in one, you can still shoot video with your phone. You can use a smartphone in many different ways when taking videos — as a Steadicam, monitor, timer, and many other uses. You may have to experiment a little bit to find the best method for your situation, but in the end, it can be very helpful.

Go With the Grain

When shooting video, you don’t want to go the exact opposite of what you’re trying to say. You want to go with the grain, which is the direction the light is traveling in. If you’re speaking from a particular angle, it will appear as though you’re lying in wait for the sun to set so you can escape into the night.

Steady Yourself (Or Use an Steadicam)

If you’re shooting video without a Steadicam, you’ll need to ensure that you’re not swaying in any particular direction. You can accomplish this by holding your camera at an angle or by steadying your hand when you shoot. If you’re shooting video with a tripod, you can use it to steady yourself. Otherwise, you can also use a steady hand, such as when you’re making a wedding cake or carving a pumpkin.

Use Music or Audio

Audio can also be a great way to go with the grain when shooting video. You can use songs, sound effects or even your voice to add more authenticity to your video. What’s important is to choose an appropriate sound for your situation. To be safe, try to use the same sound effect or song in every video you make. Otherwise, your audience will probably get confused about what you’re talking about.

Batch Produce, Wherever You Can

If you’re not sure where to start with producing a video, try starting small. A one-minute video could take you hours to create. But smaller videos are perfect for posting on social media or emailing to your customers. A one-minute video could easily fit on one cell phone file, while a one-minute commercial might require a whole video file.

Conclusion

Shooting videos is a powerful way to tell your story, promote a product or service, or just look beautiful. However, you might not have time to produce one or have money to pay for the equipment or production costs. In that case, creating a video that speaks to your audience and hooks them isn’t actually that difficult. All you need is some creativity, some good content and the right tools.